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Business communication expert James O’Rourke of Notre Dame describes BP’s critical crisis management missteps in the Gulf Coast oil disaster and the steps the company needs to take now to repair its image.
Mendoza
Management Professor Jim O’Rourke is quoted in this article about BP’s attempts to repair its image in the wake of the oil spill. He refers to BP CEO Tony Hayward’s communication missteps and says that BP has spent too much time cleaning up his gaffes.
Undergrad
George P. Scanlon (ND, ’79)
Main
During its 20 years in the Mendoza College, the Fanning Center has witnessed tremendous change in business communication and the way it is taught.
Main
Dean Carolyn Woo and others from the University of Notre Dame are traveling to Uganda to help the USCCB and its effort to build leadership in the African Church.
Main
Marketing Professor John Sherry recently won an outstanding paper award for his research into the American Girl brand and how themed brand stores create powerful consumer experiences.
Main
Executive Education faculty, alumni and corporate partners were honored for their contributions to innovation and values-based leadership during the department’s annual banquet.
Main
The integration of behavioral science and business ethics is the subject of Notre Dame’s annual business ethics conference, held May 21-22 in downtown Chicago.
Main
The second annual conference, sponsored by the Center for the Study of Financial Regulation, will examine a number of current issues regarding financial markets and proposed regulatory reforms.
Mendoza
Cincinnati.com quotes marketing professor Patrick Murphy about Procter & Gamble’s encounter with the oline world of bloggers and social networking