Showing 80 of 244 articles
Awards
Notre Dame marketing professor wins early career research award
The award, presented annually by the American Marketing Association Marketing Strategy Special Interest Group, honored Mendoza College of Business Professor Vamsi Kanuri for his contribution to the field.
Analytics & Technology
When better communications saves lives
Research by Alfonso Pedraza-Martinez shows that simple changes to social media messaging can persuade people to heed wildfire evacuation orders.
Alumni Impact
Finding the Right Recipe
Walking the same hallways he once traversed as a student, Cam Kormylo (BBA ’19) now finds himself on the other side of the desk, teaching analytics at the University of Notre Dame’s Mendoza College of Business.
Faculty in the Media
Dockworkers reconsider strike that shut down East and Gulf Coast ports: A conversation with supply chain expert Kaitlin Wowak
Supply chain expert Katie Wowak answers questions about the dockworkers strike and what a second strike could mean for the U.S. supply chain.
Analytics & Technology
NSF grant will help address AI’s diversity problem
Notre Dame analytics professor John Lalor and a multi-university research team received $1.2M from NSF to improve large language models for all demographics.
Consumer Behavior
Warren Buffett skipped endorsing a presidential candidate this election as many CEOs retreat from politics
Fortune quoted management professor John Busenbark about his co-authored study which found CEOs with conservative leanings have sometimes felt compelled to back seemingly “liberal” stances to please their stakeholders.
Faculty Research
Democrats and Republicans agree on one thing: Censoring hate speech
Research by management professor Brittany Solomon and Matthew Hall, director of the Rooney Center for the Study of American Democracy, found partisans misunderstand the other party’s priorities.
Consumer Behavior
Color complexity in social media posts leads to more engagement, new research shows
Vamsi Kanuri, associate professor of marketing, discusses his research into the role of color complexity in social media engagement in an article for The Conversation.
Faculty in the Media
US inflation rate fell to 2.4% in September − here’s what that means for interest rates and markets
Jason Reed, associate teaching professor of finance, discusses the U.S. inflation cooldown in an article for The Conversation.