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Consumer Behavior
New research from marketing professor Shankar Ganesan explores the impact of corporate actions on consumer mindset metrics.

Business Ethics
Ann Tenbrunsel demonstrates how behavioral ethics are a crucial part of business education.
Faculty in the Media
“It’s not going to help very much for the people carrying credit card debts,” said Jeffrey Bergstrand, a professor at the University of Notre Dame and former economist at the Federal Reserve Bank of Boston, in an article for the Washington Post.
Faculty Research
Dean Shepherd’s new book offers entrepreneurs straightforward, practical advice.
Consumer Behavior
Privacy-preserving policies by Google and other tech giants result in unintended consequences for advertisers, according to a new study from marketing professor Shijie Lu.
Mendoza
Two-day virtual event explores the critical role of accounting in climate change, sustainability and responsible investing.
Mendoza
During the 2024 fiscal year, researchers at the University of Notre Dame submitted 1,310 proposals for external research funding for a total amount of $1.016 billion. A portion of that includes new funding for Mendoza College of Business' Business Honors Program.
Business Ethics
Richard "Drew" Marcantonio, concurrent assistant professor for Mendoza's Business Ethics and Society, wrote a piece for Peace News about his research into regenerative agriculture and production and how it could contribute to peacebuilding.
Faculty in the Media
Recent research from John Shim, assistant professor of finance at Mendoza College of Business, presents evidence that the biggest single seller of equity to index funds over the past 20 years has been listed companies themselves, far ahead of other players in the secondary market like financial institutions or short sellers.
Consumer Behavior
Forbes interviewed assistant professor of marketing Kristen Ferguson on her study, "The Mobile Giving Gap: The Negative Impact of Smartphones on Donation Behavior.”