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Faculty Research
Marketing professor Vamsi Kanuri’s paper on the topic "The Unintended Consequence of Price-Based Service Recovery Incentives" recently earned the American Marketing Association Retail & Pricing SIG's Best Paper Award.
Faculty in the Media
Management professor James O'Rourke was interviewed by NBC News about USPS Postmaster General Louis DeJoy's new strategic plan that includes higher postage rates and the elimination of a first-class tier of mail
Alumni Impact
Christina Glorioso, NBCUniversal's senior vice president of sales effectiveness, is one of the MBA alumni who’ll be joining Poets&Quants for the first Centre Court MBA Festival of 2021.
Mendoza
University of Notre Dame marketing professor Yixing Chen received the 2020 John A. Howard/AMA Doctoral Dissertation Award in recognition of the excellence of his doctoral dissertation, “Linking Marketing to Social and Economic Outcomes: The Case of Cancer Prevention and K-12 Education.”
Mendoza
Joining 66 of the Top 100 MBA programs in the U.S., the University of Notre Dame’s Mendoza College of Business is making its one- and two-year full-time MBA experiences test-optional this year.
Mendoza
The Observer covered the first of the 2021 Ten Years Hence Lecture Series. The speaker, Matthew F. Ferraro, spoke about the impact of fake news on businesses.
Mendoza
The University of Notre Dame MBA is introducing a “test-optional” admissions policy for the current enrollment cycle.
Mendoza
The inaugural Crossroads Classic Analytics Challenge challenged business students to answer the question: How much cash should bank branches keep on hand to meet their customers’ daily needs?
Faculty in the Media
Marketing professor Emily Garbinsky and her co-researchers created something they termed a “superfluous-spender intervention” that influenced people to believe they were not saving as well as they believed.
Faculty in the Media
“I do think that, to some degree, this herd Reddit movement is going to continue,” said finance professor Jason Reed in a CNBC piece.