6 dumb ways we justify foolish spending
Money Talks News writes about six ways people spend money foolishly, one of those being paying cash for unjustifiable purchases. Christopher Bechler, assistant professor of marketing at Mendoza College of Business, said about the research study, "When a purchase is difficult to justify — like buying an overpriced bottle of water at the airport, cigarettes or candy — consumers pay with less-trackable methods, like cash, so they can eliminate the paper or electronic trail and ‘forget’ this guilty purchase.”
- Published
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